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Monday, September 27, 2010

Big Bucks at Starbucks

A trend, a lifestyle, a habit-  People do it everyday, we stop by Starbucks on the way to work or class.  We go out of our way, get up fifteen minutes earlier to go pay five dollars for a cup of coffee!  I does not make sense.  It takes longer, its way more expensive, yet we continue to do it.  Starbucks has taken over the world.  I do it!  Why? It's the best study break excuse ever, great people watching, you "need" caffeine, but your order something else, the reasons are endless.  7-Eleven has coffee for $1.89, not $5.32!  The ever popular Cosmopolitan magazine reports that one Starbucks a day is equivalent to like 6 Ipods.

Everyone always talks about Starbucks, and how it takes over the world.  Honestly, you probably do not even want to continue reading this post because Starbucks is so overly publicized. . . and on every corner.  BUT, let me tell you about the greatest part,that people seem to forget.  The cups are SO COOL.  I refuse to order anything but a venti, simply because I like the shape of the cup. Dumb, I know, but looking around the table, at the DG house, I can count 8 Starbucks cups.  Two of which are the plastic re washable ones.  So I ask myself, spend a few more bucks on a mediocre cup of joe for a smashing cup- YES! Who cares if I throw it away.  The cup is genius.  I feel like cool with my cup, I feel like I should stroll into a big office and run it for the day.  It's not because it is Starbucks coffee, it's because the cup just says something.  Its not some tiny little mug, or some thermos-tumbler, its the greatest tall, yet slender recycled paper cup.

Is it weird to say that a cup can give you power, or at least make you feel powerful.  Well, here's proof.  A quick poll was taken during study hours at the DG house.  6 out of 10 girls say they notice the cup over anything else.  People don't walk around in t-shirts saying, "Yo, I drink expensive coffee!"  People see you drinking out of the cups!

Dear Starbucks cup designer, you are a genius!
Lesson learned- It's the little things in life, like a cup, that can make your day.

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